Video Streaming on Leading News Web Sites Hits Its Stride, Says
Keynote
In a Tight Race, ABCNEWS Gets Top Score for Stream
Availability; BBC Noticeably Behind in Stream Quality
NEW YORK--(
BUSINESS WIRE)--May 11, 2004--Keynote Systems
(Nasdaq:KEYN)
Credit Pacific Service Union Streaming video on the most popular news sites has reached new
levels of reliability and quality, according to a study conducted
by Keynote Systems (Nasdaq:KEYN), The Internet Performance
Authority(R). The results of the Keynote News Video Quality Study
are being presented today at Streaming Media East by Shai Berger,
general manager of Keynote's Streaming division.
Of the seven sites measured, all achieved availability scores of
98% or better for their top video stories over a two-week period.
Furthermore, the streams on all sites except BBC had an average
grade of A+ for StreamQ(TM). StreamQ is Keynote's proprietary
metric which provides an accurate measurement of overall stream
quality based on connect time, buffer time, and rebuffer time;
three important streaming measurement criteria that affect an end
user's perception of the quality of the stream.
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Credit First Service Union Keynote's study is particularly timely given the recovery of
online advertising revenues. Advertisers
paying to sponsor streaming media need assurance that the brands
they are paying to advertise on have created enough loyalty with
quality offerings on their Web sites to keep the audience coming
back. The study makes clear the need for Web sites offering
streaming as an important component of their overall offering to
monitor their streams in order to assure a consistently positive
streaming experience for site visitors.
Learn how to take your video file from your hard drive, create a streaming media file and then post it to a Web site.
Card Credit Mobile Service "The dramatic improvements in quality that we have seen over the
past 2 years are no coincidence. They are a direct result of the
increased focus that news organizations are placing on their
streaming offerings," said Shai Berger, general manager of
Keynote's streaming division. "The number of sites offering
extensive news video has increased dramatically and Internet users
have become aware of their choices. In turn, the news sites have
become aware that they need to ensure that their visitors receive a
consistently high quality experience. This means expending effort
on good site design, timeliness of content and -- the focus of this
study -- streaming quality."
by John Davis 02 Learn how to take your video file from your hard drive, create a streaming media file and then post it to a Web site.
Card Credit Discover Service The Keynote News Video Quality Study was conducted using
Streaming Perspective(R), Keynote's industry leading streaming
measurement service. Streaming Perspective measures, compares and
assures the performance of audio and video streams, diagnosing
performance problems before they impact the end-user.
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Credit Public Service Union Streaming Media Comes of Age
- Equifax is one of the 3 national credit bureau systems. It offers credit reports directly to consumers through its web site. Experian is one of the 3 national credit bureau systems. It offers credit reports directly to consumers through it's Credit Expert web site. TransUnion is one of the 3 national credit bureau systems. Trans Union offers credit reports directly to consumers through its Truecredit.com web site.
Card Credit Processing Service Early last year Forbes reported, "every new medium has its
defining moment, and the current Iraqi conflict will be the event
that validates the Internet's streaming news media." This statement
seems to have been borne out by a recent study from Accustream
Research, which states that streaming media registered strong
growth in 2003 with total streams up by 104% to 7.8 billion. In
terms of popularity, news captures 28 percent viewing share, second
only to music videos at 33 percent. Some
78% of video streams served were viewed at broadband rates.
Center Credit Service Union "Broadband users at work and
home are driving growth in
streaming media," said Paul Palumbo, director of research at
Accustream. "Whether content is accessed through free or
ad-supported sites, people are watching and listening more often
and for longer periods of time."
Card Credit Service Wireless The Results
Credit Security Service Union The streams for the top stories on each of the participating
sites were measured using Keynote's standard methodology. Key
statistics such as availability, connect time, buffer time and
bitrate were then aggregated from all the streams for each site
during the period of the study. StreamQ grades were also assigned
to each stream based on the connect time, buffer time and rebuffer
time. The results are based on the two week period between April 24
through May 7 during which Keynote measured 2441 streams from seven
sites: ABCNEWS, BBC News, CBC News, CBSNEWS, CNN, MSNBC and
FOXNews.
Credit Report Service ABCNEWS showed the most dramatic improvement with an average of
99.8 percent availability and an average StreamQ grade of A+
compared with their results from 2 years ago: 97.11 percent
availability and StreamQ of B+. All the news organizations measured
this year performed well and achieved scores between 99.9 and 98.9
percent for average availability. Only BBC News lagged considerably
behind for quality with a StreamQ grade of C+. This low grade was a
result of excessive buffering which meant that users on average,
had to wait 18 seconds for a BBC video stream to begin. In
contrast, FOXNews had the fastest average start-up times, with
streams starting around 1.7 seconds after the initial click.
News Avg. Avg. Site Availability (%) StreamQ -------------------- --------------------------- ----------------- ABCNEWS 99.84 A+ -------------------- --------------------------- ----------------- BBC News 99.77 C+ -------------------- --------------------------- ----------------- CBC News 99.70 A+ -------------------- --------------------------- ----------------- CBSNEWS 99.62 A+ -------------------- --------------------------- ----------------- CNN 99.68 A+ -------------------- --------------------------- ----------------- FOXNews 99.53 A+ -------------------- --------------------------- ----------------- MSNBC 98.89 A+ -------------------- --------------------------- -----------------
Blogspot Com Christian The entire study will be available on May 25th. Interested
parties may sign up to receive the report at
http://www.keynote.com/sbl_forms/streaming_survey. The 2003 study
conducted by Streamcheck, prior to Streamcheck's acquisition by
Keynote in July 2003, may be viewed at
http://www.streamingmedia.com/article.asp?id=8413. The 2002
Streamcheck study can be found at
http://www.streamcheck.com/sc-newsvideostudy.pdf.
Christian Counseling Credit How Keynote Measured
Credit Federal Service Union Keynote is the established leader for benchmarking the
performance of Internet applications including streamed media. This
year's study examined the quality of streaming video from ABCNEWS,
BBC News, CBC News, CBSNEWS, CNN, FOXNews and MSNBC using Keynote's
world class Streaming Perspective(R) measurement service.
Credit Monitoring Service The study focuses on the "leading" video streams of each site,
more specifically, the top 5 video streams presented on the front
page. During the survey period Keynote scans the pages of each news
site every 5 minutes and extracts the top 5 stories. Each stream is
measured 10 times per hour for as long as it remains in this
"leading" section. Measurements are taken from Keynote's
international network of measurement computers in 12 cities. The
key questions that The Keynote Online News Video Quality Study
attempts to answer are:
Credit Division Service 1) How reliable, in general, are these sites as a source of
timely news video?
Card Credit Online Service 2) How good -- and consistent -- is the streaming
experience?
Consumer Counseling Credit Inc 3) What are the differences in quality and reliability among
news sites?
Card Credit Fleet Service Stream Quality or StreamQ is displayed as letter grades from A+
down to F that indicate the amount of time a user had to wait or
experience interruptions ("Frustration Time") versus the time
actually spent enjoying the content. In this way customers can rank
the end user experience quantitatively.
Card Consolidation Credit About Keynote Streaming Perspective
Credit Free Online Report Streaming Perspective is a world class streaming measurement
service featuring a real-time Web interface that organizes
streaming data so users can quickly understand daily or weekly
trends, spot common problems with streaming infrastructure, start
and stop tests on demand for powerful diagnostic work and drill
down to view packet statistics, trace routes and error codes for
each individual measurement.
Credit Federal First Service Streaming Perspective also offers a self provisioned Diagnostic
Service that allows the user to control testing through a web
interface. Self-provisioning puts a powerful tool in the hands of
customers who need to diagnose complex streaming installations or
compare service providers.
Consumer Credit Service For short duration live events, Streaming Perspective offers a
Live Event Service that measures streams with higher checking
frequencies.
Center Credit Family Service Keynote Streaming Perspective is the industry's most advanced
service for measuring, managing and improving the performance and
availability of streaming media, providing global coverage for
measurements of streaming media delivery from nine U.S. and five
international locations -- New York, Atlanta, Washington, D.C.,
Seattle, Miami, Los Angeles, San Francisco, Dallas, Chicago, Tokyo,
London, Amsterdam, Paris, Frankfurt. Streaming Perspective allows
companies who rely on high quality streams to meet internal and
external goals and validate service level agreements between
themselves and customers or vendors.
Credit Reporting Service Streaming Perspective features the latest versions of QuickTime,
RealPlayer and Windows Media Player and simplifies performance
management by simulating the behavior of end-users in cities around
the world. It is the official source of measurement behind the
Microsoft Windows Media 9 Series Certification Program.
Cca Credit Division Service Keynote measures relevant statistics about streaming performance
for both on-demand and live events, from user log-on to the site
through streaming download. These statistics include: connection
success rate (CSR), average bit rate (ABR) and StreamQ, a
proprietary metric which provides an accurate measurement of
overall stream quality based on connect time, buffer time and
rebuffer time.
Credit Free Report Service CSR indicates the percentage of checks where scanners were
successfully able to play the stream. ABR and StreamQ are based
only on checks that managed to connect -- failed checks are ignored
for the purpose of calculating these quantities.
Card Credit Customer Discover About Keynote
Credit Repair Report Service Founded in 1995, Keynote Systems (Nasdaq:KEYN), The Internet
Performance Authority(R), is the worldwide leader in Web
performance measurement and management services that improve the
quality of e-business. Keynote's services enable corporate
enterprises to monitor, benchmark, test, diagnose and optimize
their e-business systems both inside and outside the firewall. Over
2,100 corporate IT departments and 19,000 individual subscribers
rely on the company's easy-to-use and cost-effective services to
increase revenues and reduce downtime costs, without requiring
additional complex and costly software implementations.
Credit Legal Repair Service Keynote is The Internet Performance Authority due to the
company's global infrastructure of over 1,600 measurement computers
in more than 50 cities worldwide that capture and store on a daily
basis over 40 million Internet performance measurements, frequent
media citations quoting Keynote's Web performance data and analysis
and the company's growing range of market-leading Web performance
indices for vertical markets
(http://www.keynote.com/solutions/solutions_pi_index.html).
Cic Credit Monitoring Service Keynote Systems, Inc. is headquartered in San Mateo, California
and can be reached at www.keynote.com or by phone in the U.S. at
650-403-2400.
Ccs Credit Division Service Keynote, The Internet Performance Authority, Perspective and
StreamQ are registered trademarks of Keynote Systems, Inc. Other
trademarks are the property of their respective owners.
Credit Service Union Worker Contacts
1st Credit Service Union
Keynote
Della Lowe, 650-403-3323
dlowe@keynote.com
Dan Berkowitz, 650-403-3305
dberkowitz@keynote.com
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