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The Watermark Group Selects MailNOW Software to Drive Print-On-Demand and Grow Direct Mail Services

BALTIMORE--(BUSINESS WIRE)--July 23, 2004--Now Technology Group (www.nowtg.com), the developer of industry-leading MailNOW Software, announced today that The Watermark Group, (www.thewatermarkgroup.com), a progressive printing, graphics and direct mail service provider, has entered into a license agreement to use NTG's MailNOW Software.
The NTG Software will allow Watermark to build custom-branded Web sites for customers and empower them to design, edit, estimate, approve and order print production on-line. In addition, customers will be able to order mailing lists, estimate postage and order direct mail campaigns over the Web.

"We have made a major commitment to digital printing and print-on-demand so we looked at every Web-to-print solution we could find," Said Bob Bryant, president of Watermark. "MailNOW provides us with the efficiencies we need to operate print-on-demand services profitably and nobody comes close to offering their on-line direct mail production tools. We have already seen a positive impact on our business."

To maximize the benefits of their MailNOW Software license, Watermark has begun offering customers branded MailNOW Web site and template services. With a branded site, corporate customers can post brochures, direct mail packages, flyers, posters and other items to their private site. Branches or agents of the company can review the posted items, localize or otherwise edit the documents (permission based), get a quote and order, 24/7 from anywhere in the world. With appropriate approvals materials can be ordered and printing, mailing or shipping is complete within five days.

About Watermark

The Watermark Group is one of the fastest-growing printing and direct mail companies in South Texas. Based in San Antonio, Texas, the company offers a full range of traditional printing and mailing services, as well as advanced digital on-demand printing. Their commitment to quality and service has garnered the company a strong list of Fortune 1,000 clients. Their advanced Web-based production communications tools have also allowed them to serve clients across the nation, as well as branch offices of national clients based in South Texas.

The Watermark Group is known for the strength of their production teams, comprised of associates recruited to the company because of their unique expertise and proven talent. In 2001 and 2002 the Watermark Group was chosen as one of the Fast Track Companies by the San Antonio Business Journal.

About Now Technology Group

NOW Technology Group is the developer and marketer of workflow solutions for direct mail production and on-demand-printing. The company began as a team of direct mail production professionals, assembled to explore potential business advantages in advancing Internet technology.

Based in Baltimore, Md., the company has set the standard for Web-based production communications for direct mail and on-demand printing. In addition to printing companies and direct mail service bureaus, the company provides solutions to many Fortune 500 clients. More information is available at www.NOWTG.com.

Contacts


Now Technology Group, Baltimore
Thomas J. Haynes, 800-429-8703
thaynes@nowtg.com
www.nowtg.com
or
The Watermark Group, San Antonio
Bob Bryant, 210-599-0440
bob@thewatermarkgroup.com
www.thewatermarkgroup.com

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